Advertising and PrOmotion: An Integrated Marketing Communications ... [PDF]

tising and promotion is changing dramatically. Today's student is expected to understand all the major marketing communi

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At the end of your life, you will never regret not having passed one more test, not winning one more

I want to sing like the birds sing, not worrying about who hears or what they think. Rumi

We can't help everyone, but everyone can help someone. Ronald Reagan

Seek knowledge from cradle to the grave. Prophet Muhammad (Peace be upon him)

How wonderful it is that nobody need wait a single moment before starting to improve the world. Anne

Don’t grieve. Anything you lose comes round in another form. Rumi

Love only grows by sharing. You can only have more for yourself by giving it away to others. Brian

Why complain about yesterday, when you can make a better tomorrow by making the most of today? Anon

No matter how you feel: Get Up, Dress Up, Show Up, and Never Give Up! Anonymous

So many books, so little time. Frank Zappa

tising and promotion is changing dramatically. Today's student is expected to understand all the major marketing communi