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Exploratory Program that was hosted by Stanton Chase, and conducted by Prakash “P.K.” Menon, Practice Leader for Leadership
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Prakash Menon is a Partner at Stanton Chase in the Middle East, and the Practice Leader for
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Leadership Transitions across the region. He is
Blog(2357) (http://blog.evvnt.com/category/about-
regarded by many as an authority on personal
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leadership transition, and is an award winning
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business thought leader and inspirational
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speaker. PK co-developed the groundbreaking model of leadership called “Thought Leadership”. An expert on
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how executives can accelerate their career with “Smart Transitioning” and how they can step-up to a bigger
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leadership role.
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Stanton Chase were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.
studies/conference/)
Organizer : Stanton Chase (http://www.stantonchase.com)
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A Transformational Leadership Program
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Information :
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The only positioning you can count on today is being the best in the world. Join us for ‘Stepping Up-A
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Transformational Leadership Program‘ conducted by the award-winning, Thought Leader-PK Menon.
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We published to over 72 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.
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We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a total site reach of 40.3 M ! TWITTER
Industry: 6 Tweets by @evvnt (https://twitter.com/evvnt) Follow @evvnt
13.1K followers
INTRODUCTION
HOW IT WORKS
Targeted : 38
Global : 15
National : 6
Local : 5
Social : 2
We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of 6 industry specific, 38 targeted, 15 global, 6 national, 5 local and 2 social. The following images are examples of the event listed on targeted listing sites:
(http://4527-presscdn-0(http://4527-presscdn-0(http://4527-presscdn-063.pagely.netdna63.pagely.netdna63.pagely.netdnacdn.com/wpcdn.com/wpcdn.com/wpcontent/uploads/2016/03/Screencontent/uploads/2016/03/Screencontent/uploads/2016/03/ScreenShot-2016-03-08-atShot-2016-03-08-atShot-2016-03-08-at10.25.26.png) 10.24.29.png) 10.23.57.png)
Click on the logos below to view listing results: (https://www.google.co.uk/search?
q=Stepping+Up+%E2%80%93+A+Transformational+Leadership+Program&gws_rd=cr&ei=SareVpfkO8WNapT9trgF) (https://search.yahoo.com/search?p=Stepping+Up+–
+A+Transformational+Leadership+Program)
(http://www.bing.com/search?
q=Stepping+Up+–+A+Transformational+Leadership+Program) (http://www.ask.com/web?q=Stepping+Up+–+A+Transformational+Leadership+Program) (http://search.aol.com/aol/search?q=Stepping+Up+– +A+Transformational+Leadership+Program) We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here. (http://blog.evvnt.com/2014/11/p-p-p-pick-penguin/) 50% first page of Google for the event
To be as transparent as possible, evvnt always sends a detailed report to each client. Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.
Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.
Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.
Key figures: 57% of live links within 24 Hours 11 mobile apps Active in all 5 major search engines.
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