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Comparison between international and domestic marketing 748 views Share Like Download
Gulam Nabi Azad M, Student, Department of Business Administration (International Business) Follow Published on Jun 12, 2016
This Presentation will give you an idea about Comparison or Difference between
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Full Name A domestic market, also referred to as an internal market or domestic trading, is the supply and demand of goods, services... Comment goes here. 12 hours ago Delete Reply Spam Block Are you sure you want to Yes No Your message goes here
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pallavi bk , Student at brb cillege 3 months ago According to the American Marketing Association (AMA) "international marketing is the multinational process of 1-planning ... KG Manu 3 months ago
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Comparison between international and domestic marketing 1. 1. Comparison Between International And Domestic Marketing. Presented By : Gulam Nabi Azad.M Department of Business Administration (International Business) Nehru Arts and Science College, Coimbatore. 2. 2. A domestic market, also referred to as an internal market or domestic trading, is the supply and demand of goods, services, and securities within a single country. 3. 3. According to the American Marketing Association (AMA) "international marketing is the multinational process of 1-planning and executing the conception 2-pricing, promotion and distribution of ideas, goods, and services 3-to create exchanges that satisfy individual and organizational objectives." 1-Area Served • SMALL Domestic Marketing • LARGE International Marketing 4. 4. Comparison Between International And Domestic Marketing. The comparison between international & domestic marketing can be cited with different basis … Let’s see some of the basis on which both has compared…. 5. 5. 1-Area Served • SMALL Domestic Marketing • LARGE International Marketing 6. 6. 2-Business Operations • IN A SINGLE COUNTRY Domestic Marketing • MORE THAN ONE COUNTRY International Marketing 7. 7. 3-Risk Factor • LOW Domestic Marketing • VERY HIGH International Marketing 8. 8. 4-Nature of Customers • ALMOST SAMEDomestic Marketing • VARIATION IN CUSTOMER TASTE & PREFERENCES International Marketing 9. 9. 5-Capital Requirement • LESS Domestic Marketing • HUGE International Marketing 10. 10. 6-Languages & Culture • ONE LANGUAGE & CULTUREDomestic Marketing • MANY LANGUAGES AND DIFFERNCE IN CULTURES International Marketing 11. 11. 7-Role of Politics • POLITICAL FACTORS ARE OF MINOR IMPORTANT Domestic Marketing • POLITICAL FACTORS PLAY A VITAL IMPORTANT International Marketing 12. 12. 8-Financial Climate • UNIFORM FINANCIAL CLIMATE Domestic Marketing • VARIETY OF FINANCIAL CLIMATE International Marketing 13. 13. 9-Knowledge Requirement • MANAGEMENT KNOWLEDGE IS REQUIRED Domestic Marketing • SPECIFIC MANAGEMENT KNOWLEDGE AND COMPETENCE IS REQUIRED International Marketing 14. 14. 10-Product Planning & Development • ACCORDING TO DOMESTIC MARKET Domestic Marketing • ACCORDING TO FOREIGN MARKET International Marketing 15. 15. 11-Familiarity • WELL FAMILIARITY WITH DOMESTIC MARKETDomestic Marketing • LACK OF FAMILIARITY WITH FOREIGN MARKET, RESEARCH BECOMES ESSENTIAL International Marketing 16. 16. 12-Government Interference • LESS Domestic Marketing • COMPARITIVELY VERY HIGHInternational Marketing 17. 17. 13-Research • Required but not to a very high levelDomestic Marketing • Deep research of the market is required because of less knowledge about the foreign markets. International Marketing Recommended
2-Business Operations • IN A SINGLE COUNTRY Domestic Marketing • MORE THAN ONE COUNTRY International Marketing
3-Risk Factor • LOW Domestic Marketing • VERY HIGH International Marketing
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AI and Machine Learning Demystified by Carol Smith at Midwest UX 2017 Carol Smith English Español Português Français Deutsch About Dev & API Blog Terms Privacy Copyright Support 10-Product Planning & Development • ACCORDING TO DOMESTIC MARKET Domestic Marketing • ACCORDING TO FOREIGN MARKET Internat...
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12-Government Interference • LESS Domestic Marketing • COMPARITIVELY VERY HIGHInternational Marketing
13-Research • Required but not to a very high levelDomestic Marketing • Deep research of the market is required because of...
Comparison between international and domestic marketing
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