Impact of culture on global business - Y2D [PDF]

Global branding, messaging, corporate values, and marketing all have to be localized â thus the term âglocalization.

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It always seems impossible until it is done. Nelson Mandela

So many books, so little time. Frank Zappa

No matter how you feel: Get Up, Dress Up, Show Up, and Never Give Up! Anonymous

Raise your words, not voice. It is rain that grows flowers, not thunder. Rumi

Your big opportunity may be right where you are now. Napoleon Hill

Open your mouth only if what you are going to say is more beautiful than the silience. BUDDHA

Don't be satisfied with stories, how things have gone with others. Unfold your own myth. Rumi

Be grateful for whoever comes, because each has been sent as a guide from beyond. Rumi

Life is not meant to be easy, my child; but take courage: it can be delightful. George Bernard Shaw

Make yourself a priority once in a while. It's not selfish. It's necessary. Anonymous

Global branding, messaging, corporate values, and marketing all have to be localized â thus the term âglocalization.