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1

In this chapter, look for the answers to these questions:

Ten Principles of Economics

 What kinds of questions does economics address?

PRINCIPLES OF

ECONOMICS

 What are the principles of how people make decisions?

FOURTH EDITION

 What are the principles of how people interact?  What are the principles of how the economy as a

N. G R E G O R Y M A N K I W

whole works? Premium PowerPoint® Slides by Ron Cronovich 2008 update Modified by Joseph Tao-yi Wang

CHAPTER 1

© 2008 South-Western, a part of Cengage Learning, all rights reserved

What Economics Is All About

TEN PRINCIPLES OF ECONOMICS

1

The principles of

 Scarcity: the limited nature of society’s

HOW PEOPLE MAKE DECISIONS

resources.

 Economics: the study of how society manages its scarce resources, e.g. • how people decide what to buy, how much to work, save, and spend • how firms decide how much to produce, how many workers to hire • how society decides how to divide its resources between national defense, consumer goods, protecting the environment, and other needs CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

2

HOW PEOPLE MAKE DECISIONS

HOW PEOPLE MAKE DECISIONS

Principle Principle #1: #1: People People Face Face Tradeoffs Tradeoffs

Principle Principle #1: #1: People People Face Face Tradeoffs Tradeoffs

All decisions involve tradeoffs. Examples:

 Society faces an important tradeoff:

 Going to a party the night before your midterm

 efficiency: getting the most out of scarce

efficiency vs. equity

leaves less time for studying.

resources

 Having more money to buy stuff requires working longer hours, which leaves less time for leisure.

society’s members

 Tradeoff: To increase equity, could redistribute

 Protecting the environment requires resources

income from wealthy to poor. But this reduces incentive to work and produce, shrinks the size of the economic “pie.”

that could otherwise be used to produce consumer goods. CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

 equity: distributing prosperity fairly among

4

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

5

HOW PEOPLE MAKE DECISIONS

HOW PEOPLE MAKE DECISIONS

Principle Principle #2: #2: The The Cost Cost of of Something Something Is Is What What You You Give Give Up Up to to Get Get ItIt

 Making decisions requires comparing the costs

Examples: The opportunity cost of…

and benefits of alternative choices.

 The opportunity cost of any item is

…going to college for a year is not just the tuition, books, and fees, but also the foregone wages.

whatever must be given up to obtain it.

…seeing a movie is not just the price of the ticket, but the value of the time you spend in the theater.

 It is the relevant cost for decision making.

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

Principle Principle #2: #2: The The Cost Cost of of Something Something Is Is What What You You Give Give Up Up to to Get Get ItIt

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CHAPTER 1

HOW PEOPLE MAKE DECISIONS

Principle Principle #3: #3: Rational Rational People People Think Think at at the the Margin Margin Examples:

 A person is rational if she systematically and purposefully does the best she can to achieve her objectives.

 A student considers whether to go to college for an additional year, comparing the fees & foregone wages to the extra income he could earn with an extra year of education.

 When making decisions, rational consumers and businesspeople evaluate the costs and benefits of marginal changes – incremental adjustments to an existing plan.

TEN PRINCIPLES OF ECONOMICS

7

HOW PEOPLE MAKE DECISIONS

Principle Principle #3: #3: Rational Rational People People Think Think at at the the Margin Margin

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

 A firm considers whether to increase output, comparing the cost of the needed labor and materials to the extra revenue. 8

HOW PEOPLE MAKE DECISIONS

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

ACTIVE LEARNING

9

1:

Exercise

Principle Principle #4: #4: People People Respond Respond to to Incentives Incentives

You are selling your old Asus laptop. You have already spent $10,000 on repairs. At the last minute, the hard drive dies. You can pay $6,000 to have it repaired, or sell the laptop “as is.” In each of the following scenarios, should you have the transmission repaired?

 incentive: something that induces a person to act, i.e. the prospect of a reward or punishment.

 Rational people respond to incentives. Examples:

• When gas prices rise, consumers buy more hybrid cars (e.g., Toyota Prius).

A. eBay value is $25,000 if hard drive works,

• When cigarette taxes increase, teen smoking

$17,000 if it doesn’t

falls.

B. eBay value is $20,000 if hard drive works,

$15,000 if it doesn’t CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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11

ACTIVE LEARNING

1:

ACTIVE LEARNING

Answers

1:

Answers

Cost of fixing hard drive = $6,000

Observations:

A. eBay value is $25,000 if hard drive works,

 The $10,000 you previously spent on repairs is

$17,000 if it doesn’t Benefit of fixing the hard drive = $8,000 ($25,000 – 17,000). It’s worthwhile to have the hard drive fixed.

irrelevant. What matters is the cost and benefit of the marginal repair (the hard drive).

 The change in incentives from scenario A to scenario B caused your decision to change.

B. eBay value is $20,000 if hard drive works,

$15,000 if it doesn’t Benefit of fixing the hard drive is only $5,000. Paying $6,000 to fix hard drive is not worthwhile. 12

13

HOW PEOPLE INTERACT

The principles of

Principle Principle #5: #5: Trade Trade Can Can Make Make Everyone Everyone Better Better Off Off

HOW PEOPLE INTERACT

 Rather than being self-sufficient, people can specialize in producing one good or service and exchange it for other goods.

 Countries also benefit from trade & specialization:

• get a better price abroad for goods they produce

• buy other goods more cheaply from abroad than could be produced at home CHAPTER 1

HOW PEOPLE INTERACT

Principle Principle #6: #6: Markets Markets Are Are Usually Usually A A Good Good Way to Organize Economic Activity Way to Organize Economic Activity

 In a market economy, these decisions result from

 Market: a group of buyers and sellers

the interactions of many households and firms.

(need not be in a single location)

 Famous insight by Adam Smith in

 “Organize economic activity” means determining

The Wealth of Nations (1776): Each of these households and firms acts as if “led by an invisible hand” to promote general economic well-being.

• what goods to produce • how to produce them • how much of each to produce • who gets them TEN PRINCIPLES OF ECONOMICS

15

HOW PEOPLE INTERACT

Principle Principle #6: #6: Markets Markets Are Are Usually Usually A A Good Good Way to Organize Economic Activity Way to Organize Economic Activity

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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HOW PEOPLE INTERACT

HOW PEOPLE INTERACT

Principle Principle #6: #6: Markets Markets Are Are Usually Usually A A Good Good Way Way to to Organize Organize Economic Economic Activity Activity

Principle Principle #7: #7: Governments Governments Can Can Sometimes Sometimes Improve Improve Market Market Outcomes Outcomes

 The invisible hand works through the price system:

 Important role for govt: enforce property rights (with police, courts)

• The interaction of buyers and sellers

 People are less inclined to work, produce, invest,

determines prices.

or purchase if large risk of their property being stolen.

• Each price reflects the good’s value to buyers and the cost of producing the good.

• Prices guide self-interested households and firms to make decisions that, in many cases, maximize society’s economic well-being. CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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CHAPTER 1

HOW PEOPLE INTERACT

TEN PRINCIPLES OF ECONOMICS

19

HOW PEOPLE INTERACT

Principle Principle #7: #7: Governments Governments Can Can Sometimes Sometimes Improve Improve Market Market Outcomes Outcomes

Principle Principle #7: #7: Governments Governments Can Can Sometimes Sometimes Improve Improve Market Market Outcomes Outcomes

 market failure: when the market fails to allocate

 Govt may alter market outcome to promote equity  If the market’s distribution of economic well-being

society’s resources efficiently

 Causes: • externalities, when the production or consumption

is not desirable, tax or welfare policies can change how the economic “pie” is divided.

of a good affects bystanders (e.g. pollution)

• market power, a single buyer or seller has substantial influence on market price (e.g. monopoly)

 In such cases, public policy may promote efficiency CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

ACTIVE LEARNING

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2:

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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What Economics is REALLY About?

Discussion Questions

 Traditionally: Economics is the study of how

In each of the following situations, what is the government’s role? Does the government’s intervention improve the outcome?

society produces and distributes goods to satisfy the wants and needs of their members.

 New school: Economics is a study of institutions

a. Public schools for K-12

and human behavior (reactions to institutions) • (Classical) market mechanism is just one example

b. National health insurance

• Other mechanisms: Auctions, match-making • Other institutions: governments, congress, national health insurance, families, social norms 22

23

HOW THE ECONOMY AS A WHOLE WORKS

The principles of HOW THE ECONOMY AS A WHOLE WORKS

 These are Macroeconomics Principles (for the Spring semester, not for now)

 Some are still controversial and under debate  Blah blah blah… • See Yoram’s “Translation” of the ten principles

25

HOW THE ECONOMY AS A WHOLE WORKS

HOW THE ECONOMY AS A WHOLE WORKS

Principle Principle #8: #8: A A country’s country’s standard standard of of living living depends depends on on its its ability ability to to produce produce goods goods & & services. services.

Principle Principle #8: #8: A A country’s country’s standard standard of of living living depends depends on on its its ability ability to to produce produce goods goods & & services. services.

 The most important determinant of living standards:

 Huge variation in living standards across countries and over time: • Average income in rich countries is more than ten times average income in poor countries. • The U.S. standard of living today is about eight times larger than 100 years ago. • What about Taiwan? CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

26

HOW THE ECONOMY AS A WHOLE WORKS

productivity, the amount of goods and services produced per unit of labor.

 Productivity depends on the equipment, skills, and technology available to workers.

 Other factors (e.g., labor unions, competition from abroad) have far less impact on living standards. CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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HOW THE ECONOMY AS A WHOLE WORKS

Principle Principle #9: #9: Prices Prices rise rise when when the the government prints too much government prints too much money. money.

Principle Principle #10: #10: Society Society faces faces aa short-run short-run tradeoff between inflation tradeoff between inflation and and unemployment unemployment

 Inflation: increases in the general level of prices.  In the long run, inflation is almost always caused by excessive growth in the quantity of money, which causes the value of money to fall.

 In the short-run (1 – 2 years), many economic policies push inflation and unemployment in opposite directions.

 Other factors can make this tradeoff more or less favorable, but the tradeoff is always present.

 The faster the govt creates money, the greater the inflation rate.

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

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FYI: How to Read Your Textbook

FYI: How to Read Your Textbook

1. Summarize, don’t highlight. Highlighting is a passive activity that won’t improve your comprehension or retention. Instead, summarize each section in a few sentences of your own words. When you finish, compare your summary to the one at the end of the chapter. 2. Test yourself. Try the “QuickQuiz” that follows each section before moving on to the next section. Write your answers down, and compare them to the answers in the back of the book. If your answers are incorrect, review the section before moving on. CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

30

3. Practice, practice, practice. Work through the end-of-chapter review questions and problems. They are often good practice for the exams. And the more you use your new knowledge, the more solid it will become. 4. Go online. The book comes with excellent web resources, including practice quizzes, tools to strengthen your graphing skills, helpful video clips, and other resources to help you learn the textbook material more easily and effectively. CHAPTER 1

FYI: How to Read Your Textbook

 Economics offers many insights about the behavior of people, markets, and economies.

 It is based on a few ideas that can be applied

6. Don’t forget the real world. Read the Case Studies and In The News boxes in each chapter. They will help you see how the new terms, concepts, models, and graphs apply to the real world. As you read the newspaper or watch the evening news, see if you can find the connections with what you’re learning in the textbook. TEN PRINCIPLES OF ECONOMICS

32

CHAPTER SUMMARY  The principles of decision making are:

foregone opportunities.

 Whenever we refer back to one of the Ten Principles from this chapter, you will see an icon like this one:

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

33

• Trade can be mutually beneficial. • Markets are usually a good way of coordinating trade.

• Rational people make decisions by comparing marginal costs and marginal benefits.

• Govt can potentially improve market outcomes if there is a market failure or if the market outcome is inequitable.

• People respond to incentives.

TEN PRINCIPLES OF ECONOMICS

in many situations.

CHAPTER SUMMARY  The principles of interactions among people are:

• People face tradeoffs. • The cost of any action is measured in terms of

CHAPTER 1

31

CONCLUSION

5. Study in groups. Get together with a few of your classmates to review each chapter, quiz each other, and help each other understand the material in the chapter.

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

34

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

35

What Economics is About?

CHAPTER SUMMARY  The principles of the economy as a whole are:

 Economics is a study of institutions and human behavior (reactions to institutions) •「上有政策, 上有政策,下有對策」 下有對策」 • (Classical) market mechanism is one example

• Productivity is the ultimate source of living standards.

• Money growth is the ultimate source of

 Other mechanisms: auctions, match-making  Other institutions: • Governments, congress, • Welfare systems, national health insurance, • Families, social norms

inflation.

• Society faces a short-run tradeoff between inflation and unemployment.

CHAPTER 1

TEN PRINCIPLES OF ECONOMICS

36

Chap. 1: Ten Principles • Seven in Micro-economics • Three in Macro-economics: Blah blah blah • Homework: – Watch the “Ten Principles of Economics: A Translation” YouTube video and read its transcript online – Mankiw p.16-17, Problem 3, 5, 8, 9, 11, 14, 17

37

Join the LUPI Game

 Lowest Unique Positive Integer Game • Or, “Largest” Unique Positive Integer Game  Please each chooses an positive integer from 1 through 99

 The person that chose the lowest (largest) number that no one else did wins

 You earn the right to add in this class now if you win, and 0 otherwise 39

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