Idea Transcript
York’s Chocolate Trail Take a mouth-watering wander through time, packed full of chocolate, pioneers and famous confectionery.
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Visitor Information Centre
Terry’s Shop & Tea Room
Mansion House
Castle Museum
Begin at the VIC, with splendid views of York Minster. The Minster was the only free trade area in the city in the 18th Century drawing international confectioners to this area. Enter York Cocoa House on Blake Street - a loving recreation of York’s Chocolate Houses. Inside you’ll find unique sweet and savoury chocolate combinations created with and inspired by Yorkshire ingredients, recipes and traditions; also on the menu are chocolate making workshops and chocolate demonstrations.
Stroll along to St Helen’s Square, where you can still see what was an elegant Terry’s Chocolate Shop and Tea Room; the name is still quite visible. Terry’s original factory lay behind the shop which now houses the Swarovski Shop. Bettys Café Tea Rooms on the corner, another celebrated name in confectionery, has been handcrafting the finest chocolates for nearly 100 years, using rare Venezuelan criollo beans for their richness and depth of flavour.
Make your way to The Mansion House. In 1914, the Lord Mayor sent a bar of Rowntree’s chocolate to every York soldier fighting in the Great War – one of the original tins with the chocolate bar still inside is on display. Joseph Terry was Sheriff of York in 1870 and Lord Mayor four times.
Arrive at York’s renowned Castle Museum which exhibits many of the brand names that made York world famous for confectionery. Step back in time at the Terry’s sweet shop, Cocoa Temperance Room and Rowntree Street. Crossing Skeldergate Bridge towards Terry Avenue takes you over the River Ouse that brought the raw ingredients into the city for chocolate making. Imagine boats laden to the gunwales with cocoa and sugar.
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Head down Coney Street past British chocolatier and cocoa grower, Hotel Chocolat, with its rare and vintage Purist collection and continue down Clifford Street and Tower Street.
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Rowntree Park
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Situated on Terry Avenue is Rowntree Park, a gift to the City of York by Rowntree’s in 1921 as a memorial to the cocoa workers who fell during the First World War. Listed gates were added to the park in memory of those who died in the Second World War. Bronze plaques within the Lych Gate honour both events. Continue your walk out of the centre to Terry’s factory site which closed in 2005.
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York Cocoa House Florence Wren Bettys Café Tea Rooms Bettys Stonegate Hotel Chocolat Hairy Fig Melton’s Too Chocolate Heaven York’s CHOCOLATE Story Monkbar Chocolatiers
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Fairfax House
York’s CHOCOLATE Story The trail ends in King’s Square at a delicious new visitor attraction; York’s CHOCOLATE Story. Located in the heart of York, the attraction is an entertaining and informative guided tour through the history of York’s most famous chocolatemaking families and their finest creations. You’ll discover chocolate’s origins, how to make it, how to taste it like an expert and even the sustainable future of chocolate.
Goddards House and Gardens
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New for 2013 – Situated on Tadcaster Road, on the outskirts of the city, is Goddards, which was the home of Noel Terry, of the famous Terry’s of York chocolate firm. The house opened recently to the public, enabling visitors to discover the story of the famous family and life at the chocolate factory. Designed in the Arts and Crafts style, the house is complemented by beautiful gardens.
Cross back over the river and return to the city and Fairfax House, housing the exceptional Noel Terry collection of English furniture and clocks from the family home on Tadcaster Road. The collection was given to York Civic Trust in 1980 following his death – Noel was great grandson of Joseph, founder of the Terry confectionery business.
For opening times:
www.nationaltrust.org.uk/goddards
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All Saints Church
28 Pavement
Merchant Adventurers’ Hall
Walmgate/Fossgate
Stop at 28 Pavement (Pizza Hut). This was the Rowntree’s store established by Joseph Rowntree senior, a Quaker from Scarborough. In 1858, the team of apprentices working in the Rowntree’s grocers included a Mr George Cadbury, learning their craft alongside J.S. Rowntree. Finally, take the route through the Shambles past Chocolate Heaven, specialising in high quality exclusive chocolates with a luxurious taste.
Also on Fossgate is the Merchant Adventurers’ Hall home to The Company of Merchant Adventurers, which controlled a great deal of trade and industry in York. As a woman, Mary Tuke could only join the guild as the daughter or widow of a member. Mary was neither and therefore fined and threatened with court action. Mary was having none of it and instead went on to be one of the founding figures of York’s chocolate industry.
Onto Walmgate, where Mary Tuke’s original grocer’s shop once stood and where the Rowntree dynasty had its roots when apprentice and Mary’s fellow Quaker Henry Isaac Rowntree acquired the Cocoa business from her descendants. Today Fossgate is choc full of confectioners, delis and restaurants such as the Hairy Fig ‘purveyors of fine fodder’.
Call in at All Saints Church on Pavement for some quiet reflection and gaze at the stained glass window, commemorating Mary Craven of confectionery fame and paid for by her offspring. To the right, is the JORVIK Viking Centre, located in Coppergate on the original spot of Mary Craven’s factory.
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A huge thanks to Sophie Jewett at York Cocoa House, the Rowntree Society and all at York’s CHOCOLATE Story for their support and invaluable research in producing this trail. Rowntree’s Trail - If you have enjoyed this trail you can also follow in the footsteps of Joseph Rowntree on the Rowntree Trail. www.rowntreesociety.org.uk
Discover how rivers, railways and Quakers brought chocolate to York and to the world.
York – The Home of Chocolate
How York was made from chocolate...
Terry married into the Berry family and became a partner in the company. Eventually, he took over the business, renaming it Terry’s of York and establishing its headquarters on Bishopthorpe Road, which still remains part of the York skyline today.
While other northern centres made their wealth from wool, cotton and steel, York went its own sweet way and built a city from chocolate. Today, this wonderful indulgence, along with confections ranging from humbugs to fudge, remains a vital part of York’s past, present and future.
York was a city built on chocolate. Its rivers brought in the vital ingredients, while the railways transported the final products at speed around the country. To begin with, chocolate looked an unlikely success.
City of taste York of the 18th and 19th centuries was a fashionable place of grand dinners and balls. With this discerning public, Rowntree’s and Terry’s found an ideal audience for their highly esteemed confections. Steam power and the railways brought workers to their factories and took their chocolate to markets worldwide, enabling their businesses to grow into global empires.
Some of the world’s most well-known names in chocolate began life in York – Rowntree’s created Kit Kat, Smarties and Aero, while Terry’s came up with the Chocolate Orange and All Gold collection, and Cravens were famous for their French Almonds and Mary Ann Toffees. These global brands are inextricably linked with York’s social and industrial development, and are to be celebrated just as much as the Romans, Vikings and railways for which the city is already famed.
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To promote its Motoring chocolate bar in the 1920s, Rowntree’s created the Mr York of York character, who featured in the first ever animated advertisement with sound
Quaker roots In 1725, Mary Tuke, a Quaker, set up a grocer’s on Walmgate. In those days, to trade, merchants had to be a member of the Company of Merchant Adventurers. Mary was not a member and for seven years the Merchant Adventurers tried to put her out of business. She stood firm and established a thriving store, also dealing in tea and coffee. Rowntree’s grows In 1862, the chocolate side of the business was sold to the factory foreman, fellow Quaker Henry Isaac Rowntree. Henry soon ran into financial troubles. To sort out his money woes, Henry turned to his brother Joseph who hired a professional confectioner. On Henry’s death in 1883, Joseph took control and moved the expanding operation to the chocolate factory on Haxby Road. Terry’s of York Meanwhile, Bayldon and Berry, combined their expertise as a grocer and an apothecary by using a tempting new arrival – sugar – to ‘sweeten their pills’. In 1823, Joseph
Sweet talk York’s sweet story is about more than just chocolate. Mary Craven’s factory on Coppergate had been producing boiled sweets since 1854 – sugared almonds, toffees and mint humbugs remain a treasured treat today. When the factory moved to its Poppleton Road site, excavation work at Coppergate uncovered a wealth of Viking remains, where the JORVIK Viking Centre now stands. Today, chocolate and all things sweet have left York with a lasting legacy of iconic buildings, and a pioneering model village, as well as a fantastic array of artisan confectionery producers and independent chocolate shops found all around the city. The story continues with York’s CHOCOLATE Story, York’s newest visitor attraction, in King’s Square which celebrates the people and industry that make York a centre for all things sweet.
Explore more ways to indulge yourself in the Home of Chocolate York Cocoa House Indulge in our chocolate world at York Cocoa House. Sample our unique chocolate combinations, enjoy a classic hot chocolate or discover the art of chocolate making in our hands on chocolate workshop.
www.yorkcocoahouse.co.uk T: 01904 675787
Chocolate Breaks in York Don’t forget for the complete indulgence book yourself a chocolate break in York! A number of properties are offering two night stays with that little extra something for the chocoholic. Plus lots more offers online around the city celebrating all things sweet..... Simply log onto www.visityork.org/chocolate or call our York Visitor Information Centre on 01904 550099. www.visityork.org/chocolate
York Chocolate Festival Come along to York’s Chocolate Festival, from Friday 29 March to Monday 1 April 2013. This four-day celebration of all things chocolate focuses on local artisan chocolatiers, with chocolate market, workshops and chocolate tastings showcasing their mouth-watering creations. Find out more:
www.yorkchocolatefestival.co.uk T: 01904 898393 National Chocolate Week (14-20 October 2013) Promoting the ultimate in fine chocolates, National Chocolate Week celebrates the work of top chocolatiers and chocolatemaking companies - giving us all a great excuse to indulge our love of chocolate! Loads of chocolate-themed activities will be happening all over the city to celebrate York’s contribution to how we enjoy chocolate in the UK today. York’s CHOCOLATE Story will be hosting a whole range of heavenly chocolate events in celebration of the sublime confectionery with a choc-a-block itinerary that will include chocolate tasting evenings, chocolate sculpture making demonstrations, make-your-own workshops and the chance to uncover York’s illustrious chocolate heritage.
Enjoy a delicious walk through York’s rich and colourful history of chocolate and all things sweet. In Association with
http://www.chocolateweek.co.uk/
Blood + Chocolate (3-20 October 2013) Watch out for an amazing new production using the city of York as its backdrop to tell a story inspired by the workers of the Chocolate Factories in York during World War I. You will see the city and its locations as never before.
www.yorktheatreroyal.co.uk T: 01904 623568 Call our York Visitor Information Centre on 01904 550099 or simply log onto www.visityork.org/chocolate
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